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Think Inc

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"Your first 10,000 photographs are your worst."

Henri Cartier-Bresson (1908-2004), French photographer, considered the father of photojournalism

This was Think Inc’s Creativity Thought Of The Week - posted on 21 Nov 2014

"Granted, sorting bad ideas from good isn't easy. One trick that works for us is a cooling-off period. Ideas nearly always seem brilliant when they're hatched, so we never act on a new idea for at least 24 hours."

Stephen Levitt and Stephen Dubner, American economist and writer respectively, writing in their new book, Think Like a Freak (2014)

This was Think Inc’s Creativity Thought Of The Week - posted on 14 Nov 2014

Q. "Any advice for young filmmakers?"
A. "Marry rich."

The advice of Frederick Wiseman (1930 - ), 84 year-old American film, theatre and documentary director, in an interview last month in The New York Times

This was Think Inc’s Creativity Thought Of The Week - posted on 7 Nov 2014

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‘In the beginner's mind there are many possibilities, but in the expert's mind there are few. ’
—Shunryu Suzuki, Zen master


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‘Think Inc brought us a scale of attention out of all proportion to cost... Peter Freedman is truly a jujitsu master of modern PR.’
—Gart Davis,

Think Inc provides quirky, creative PR that spreads virally and wins global attention. We are UK-based but also work internationally.

Other names for what we do include: social media marketing, viral marketing, viral PR, viral advertising, guerrilla marketing, guerrilla PR, buzz marketing, buzz PR, or simply online PR, since it works so well online.

One Communications Director called it "the Holy Grail: what everyone's looking for; the sort of PR that drives traffic and spreads around the web".

Another client called it "a uniquely cost-effective form of online marketing [that] brought us both visitors and high-quality links".

Others hire us for generating buzz or brand awareness.

Our work helps clients stand out from the crowd and typically delivers value out of all proportion to cost.

We’ve worked for Craigslist, Apple, Marks & Spencer, The FA, Visit Scotland; and

We’ve scientifcally identified London’s most romantic Tube station and the perfect title for a bestseller; published the world’s first Testicle Cookbook; and launched the first literary prize for books based on blogs.

In an age when attention is the scarcest resource, our ideas cut through the media clutter and win attention that money can't buy.

Note: Not everyone spells “guerrilla” – as in guerrilla marketing or guerrilla PR – the same way.

Some people also write guerilla PR or guerilla marketing; guerila marketing, guerila PR; or, of course, gorilla marketing or gorilla PR.