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Think Inc

The Idea Works

Clients

A good idea wins attention that money can’t buy. Here are some examples:

Think Inc creates ideas which cut through the media clutter and win not just national but often global attention, both offline and on. Many of our ideas use humour to create excitement where none existed. Ideas such as:

World's Best Chat-Up Line

World's Best Chat-Up Line

We scientifically identified the world's best chat-up line, "the Holy Grail of flirting".

 

Tunnel of Love

Tunnel of Love

We identified ‘London’s Most Romantic Tube Station’.

(Did same in New York, etc.)

The Blooker Prize

The Blooker Prize

We launched the first literary prize for "blooks" – books based on blogs or websites.

The Testicle Cookbook

The Testicle Cookbook

We published "The Testicle Cookbook", a multi-media volume with 31 recipes.

World's Most 24-Hour City

World's Most 24-Hour City

We ranked the world's most 24-hour cities by analysing Badoo.com usage patterns.

The Lulu Titlescorer

The Lulu Titlescorer

Creating a web application able to score book titles for their bestseller potential.

Costa Del Sol For Aliens

Costa Del Sol For Aliens

Marketing Scotland as the Costa Del Sol for aliens and UFO hotspot.

Call-Centre Quartet

Call-Centre Quartet

Creating the world's first telephone call centre to provide live hold music 

Name Translation Audit

Name Translation Audit

Launched service to check meaning of baby-names in other languages

Michelangelo's David

Michelangelo's David

We showed that Michelangelo’s David really should have done Pilates.

Internal Communications

Internal Communications

Telling M&S' staff the history of their company in a unique, experiential way.

And Finally...

And Finally...

A few we prepared earlier...


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‘In the beginner's mind there are many possibilities, but in the expert's mind there are few. ’
—Shunryu Suzuki, Zen master


Think-Inc

+44 (0)20 7100 6777 |

‘Think Inc brought us a scale of attention out of all proportion to cost... Peter Freedman is truly a jujitsu master of modern PR.’
—Gart Davis, Lulu.com/Spoonflower.com

Think Inc provides quirky, creative PR that spreads virally and wins global attention. We are UK-based but also work internationally.

Other names for what we do include: social media marketing, viral marketing, viral PR, guerrilla marketing, guerrilla PR, buzz marketing, buzz PR, or simply online PR, since it works so well online.

One Communications Director called it "the Holy Grail: what everyone's looking for; the sort of PR that drives traffic and spreads around the web".

Another client called it "a uniquely cost-effective form of online marketing [that] brought us both visitors and high-quality links".

Others hire us for generating buzz or brand awareness.

Our work helps clients stand out from the crowd and typically delivers value out of all proportion to cost.

We’ve worked for Craigslist, Apple, Marks & Spencer, The FA, Visit Scotland; Lulu.com and Badoo.com.

We’ve scientifcally identified London’s most romantic Tube station and the perfect title for a bestseller; published the world’s first Testicle Cookbook; and launched the first literary prize for books based on blogs.

In an age when attention is the scarcest resource, our ideas cut through the media clutter and win attention that money can't buy.

Note: Not everyone spells “guerrilla” – as in guerrilla marketing or guerrilla PR – the same way.

Some people also write guerilla PR or guerilla marketing; guerila marketing, guerila PR; or, of course, gorilla marketing or gorilla PR.