Skip to main content

Think Inc

The Idea Works

Services

Services - Stunts/Guerrilla PR

Ideas for Names

Think Inc also creates ideas for names – for new brands, products, companies, charities and events; or else, for existing ones in need of renaming.

A good name should be...

  • Vivid (suggesting a mental picture)
  • Distinctive, helping you stand out from the crowd
  • Simple
  • Simple to pronounce
  • Simple to spell
  • Memorable
  • Fitting (reflecting your brand)
  • Available as a domain name; not already trademarked.

A bad name, meanwhile, could ruin your prospects, if not make you a laughing-stock.

Think Inc also has simple ways of helping clients choose between alternative possible names by market-testing them first.

So, if you want a name that helps you stand out from the crowd and communicate the image and message you want, think smart, Think Inc.


Subscribe to the Creativity Thought Of The Week

We send out a 'Creativity Thought Of The Week' email to anyone interested in thinking and creativity. We never share your email.

Subscribe

‘In the beginner's mind there are many possibilities, but in the expert's mind there are few. ’
—Shunryu Suzuki, Zen master


Think-Inc

+44 (0)20 7100 6777 |

‘Think Inc brought us a scale of attention out of all proportion to cost... Peter Freedman is truly a jujitsu master of modern PR.’
—Gart Davis, Lulu.com/Spoonflower.com

Think Inc provides quirky, creative PR that spreads virally and wins global attention. We are UK-based but also work internationally.

Other names for what we do include: social media marketing, viral marketing, viral PR, viral advertising, guerrilla marketing, guerrilla PR, buzz marketing, buzz PR, or simply online PR, since it works so well online.

One Communications Director called it "the Holy Grail: what everyone's looking for; the sort of PR that drives traffic and spreads around the web".

Another client called it "a uniquely cost-effective form of online marketing [that] brought us both visitors and high-quality links".

Others hire us for generating buzz or brand awareness.

Our work helps clients stand out from the crowd and typically delivers value out of all proportion to cost.

We’ve worked for Craigslist, Apple, Marks & Spencer, The FA, Visit Scotland; Lulu.com and Badoo.com.

We’ve scientifcally identified London’s most romantic Tube station and the perfect title for a bestseller; published the world’s first Testicle Cookbook; and launched the first literary prize for books based on blogs.

In an age when attention is the scarcest resource, our ideas cut through the media clutter and win attention that money can't buy.

Note: Not everyone spells “guerrilla” – as in guerrilla marketing or guerrilla PR – the same way.

Some people also write guerilla PR or guerilla marketing; guerila marketing, guerila PR; or, of course, gorilla marketing or gorilla PR.