A good idea wins attention that money can’t buy

Think Inc creates ideas that cut through the media clutter and spread virally, generating not just national but often global attention, coverage and buzz. Many of our ideas use humour to create excitement where none existed. They include ideas such as:

The Lost Grimm Fairy Tale

The Lost Grimm Fairytale

We created the first bedtime story written by AI + the first new Brothers Grimm tale for 200 years.

Dullest Movie Baa Baa Land - Calm

Dullest Movie Ever Made

We produced Baa Baa Land, an 8-hr, slow-mo movie entirely starring sheep ... standing a field.

Emoji Translator

First Emoji Translator

Emoji translator wanted: London firm seeks – then recruits – world's first specialist.

Baa Baa Land - Calm

Baa Baa Land Premiere

We staged the world premiere of Baa Baa Land. Sheep stars graced the red carpet.

Once Upon a GDPR - Calm

Once Upon A GDPR

We turned the EU's new GDPR legislation into a unique and sleep-inducing bedtime story.

Looking for Love in Craigslist Personal Ads

Jay-Z’s Hyphen Seeks Love

When Jay-Z dumped his hyphen after 19 years together, we helped it seek new love online.

Testicle Cookbook - Yudu

The Testicle Cookbook

We published "The Testicle Cookbook: Cooking With Balls", a multi-media volume with 31 recipes.

Feature Queen Corgis - Spoonflower

90 Corgis For Queen’s 90th

We celebrated the Queen's 90th birthday with a unique tribute to her famed love of corgis.

World's Proudest Grandma - Spoonflower

World’s Proudest Grandma

We helped the world's proudest grandma decorate her home – and herself – in unique style.

Phoebe Smith - Calm

The JK Rowling of Slow Lit

We unveiled "the JK Rowling of Slow Lit" and world's first Sleep Storyteller-In-Residence